Exclusive Series: Managing Hotel Shows
Part II: Evaluating a hotel vs. a convention center for your next show
July/August 2004
Cheat Sheet: Food and beverage
Cost-saving tips and advice on planning your next meal function
July/August 2004
Profile: Top Gun
Two decades of military leadership helped mold Jim Bracken’s strategy for success: evaluate the situation, make a plan and execute efficiently. Now he’s at ease leading VNU Expositions into the global arena as a lean fighting machine.
July/August 2004
25 Bargain Destinations
EXPO
presents our annual review of cities that offer the most affordable hotel and meal rates
July/August 2004
Best Practices: Sky smiles
Sales soar thanks to “you buy, you fly” buyer incentive program at Atlanta Jewelry Show
July/August 2004
From the Editor: Is it easy to do business with you?
July/August 2004
Will Cygnus’ vertical market strategy pay off?
In B2B, integration is the name of the game. Cygnus hopes to win by developing vertical markets online, in print and in person.
July/August 2004
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