MINExpo: Big show, big stakes Think you have a hard time keeping your show top-of-mind? Try producing it just once every four years. A case study of how MINExpo makes it work. By Tom Zind July/August 2008
Step Off the Show Floor Five show organizers build the value of their brands by connecting buyers and sellers throughout the year By EXPO staff writers July/August 2008
Design Do’s and Don’ts What well-dressed shows are wearing this year By Jody Shee July/August 2008
Attendance Marketing Best Practices Show organizers struggle with how best to communicate with attendees By Heather Kirkwood July/August 2008
Marketwatch: Contractor Budgets Show organizers’ 2008 decorating budgets increase more than 4 percent By Kara Horner July/August 2008
Best Practices: Giving patients a voice The American Thoracic Society brings a patient focus to its annual physician conference By Linda Seid Frembes July/August 2008
Cheat Sheet: Budgeting 101 Tips for getting down to basics with trade show number-crunching By Linda Chandler July/August 2008
